PR Account Director (B2B)

Are you an ambitious B2B communications leader ready to shape narratives across high-growth tech sectors? CoCo Group is recruiting a PR Account Director (B2B) on behalf of an established communications agency client based in London. This permanent, full-time position operates on a hybrid model, balancing collaborative office energy with remote work flexibility. In this pivotal client-first role, you will direct a dynamic portfolio, delivering senior strategic counsel and driving commercial impact across demanding sectors such as fintech, cybersecurity, and ad-tech.

Key Responsibilities

• Act as the lead strategic advisor across a dedicated client portfolio, aligning communications and media strategies with clients' broader commercial goals.
• Own end-to-end client satisfaction, spearheading retention, renewals, and proactive long-term account growth.
• Deliver hands-on campaign execution alongside your team, crafting compelling press releases and securing impactful traditional and non-traditional corporate media coverage.
• Manage account commercials with precision, overseeing budgets, profitability, forecasting, and resource utilisation to ensure sustainable delivery.
• Drive agency growth by identifying organic upsell and cross-sell opportunities while leading compelling RFP proposals and new business pitches.

Required Skills & Experience

• Substantial hands-on PR agency experience managing B2B clients, specifically within fintech, cybersecurity, or ad-tech sectors.
• Proven track record in B2B PR strategy development, high-level corporate communications, media relations, and strategic storytelling.
• Demonstrated success acting as a trusted advisor to senior client stakeholders, with strong account retention and relationship-building capabilities.
• Direct experience handling commercial management, including tracking profitability, fee structures, and resource allocation.
• Active background in pitching and winning new business, coupled with a proactive approach to organic account development.
• Right to work in the UK (visa sponsorship is not available for this position).

Nice-to-have

• An established, active network of media contacts across enterprise technology, national business, and fintech/cyber publications.
• Experience integrating data-led insights and digital campaigns into traditional corporate PR strategies.

What We Offer / Why Join

Join an agile, hands-on agency environment where your strategic input directly shapes the market presence of pioneering technology businesses. You will lead impactful campaigns from day one, collaborating with a dedicated team in a hybrid setup that blends London-based client engagement with independent working.