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Alfa AI

London · Permanent · Remote · £50,000 - £65,000/year

Are you a sharp, growth-minded marketer ready to define the go-to-market engine for the future of talent acquisition? Recruitment is undergoing its biggest transformation in decades, and Alfa AI is leading the charge. Our proprietary AI recruiter, Lisa, operates 24/7 across the globe to source talent, conduct video interviews in more than 30 languages, and deliver exceptional candidate matches at a fraction of the cost and time. We are seeking an ambitious, full-funnel Marketing Manager to own our brand narrative, build high-converting growth campaigns, and solidify our position as a category leader in AI-driven HR technology.

In this high-impact role, you will bridge the gap between creative storytelling and performance marketing. Working closely with product and sales teams, you will design and execute strategies that educate business leaders, generate qualified enterprise leads, and drive product adoption worldwide.

Key Responsibilities

  • Go-To-Market & Campaign Strategy: Design, launch, and optimize multi-channel inbound and outbound marketing campaigns to drive pipeline growth for our AI recruiting solutions.
  • Content & Brand Positioning: Craft compelling messaging, case studies, whitepapers, and product collateral that clearly communicate the value of our AI recruiter, Lisa, to talent acquisition leaders.
  • Performance & Lead Generation: Manage digital marketing channels (LinkedIn Ads, Search, Email, and Content Marketing), continuously testing copy, creative, and targeting to lower customer acquisition costs.
  • Marketing Analytics & Reporting: Track, analyze, and present campaign metrics and ROI, translating raw data into actionable insights to refine our growth strategy.
  • Product Marketing Collaboration: Partner with product teams to translate complex artificial intelligence features into clear, customer-centric benefits and successful product launch campaigns.

Required Skills & Experience

  • Proven B2B Marketing Success: 4+ years of hands-on experience in B2B marketing, ideally within SaaS, HR Tech, or fast-growing technology companies.
  • Full-Funnel Expertise: Strong understanding of demand generation, content strategy, performance marketing, and marketing automation tools.
  • Data-Driven Mindset: Comfortable using analytics platforms to track key performance indicators, attribute leads, and optimize conversions.
  • Exceptional Communication: Outstanding written and verbal English communication skills, with a knack for translating complex tech concepts into engaging, persuasive content.
  • Project Management Skills: Proven ability to manage multiple marketing initiatives simultaneously, meet tight deadlines, and adapt in a fast-paced environment.

Nice-to-have

  • Direct experience working within the HR Tech, Recruitment, or AI SaaS sectors.
  • Hands-on knowledge of SEO, web analytics, and modern CRM systems (e.g., HubSpot or Salesforce).
  • Experience planning and running marketing initiatives across international markets.

What We Offer / Why Join

At Alfa AI, you won't just be promoting software—you will be helping shape how the world hires. We offer a collaborative, innovative environment where bold ideas are encouraged and rewarded. You will receive a competitive salary, flexible working arrangements, and the opportunity to make a measurable impact on a product that is actively revolutionizing global recruitment.

If you are ready to take your marketing career to the next level and power the future of work, we would love to hear from you. Apply today!