Are you a creative storyteller who knows exactly what stops the scroll and converts browsers into buyers?
ProfilesCreative is looking for a talented freelance Paid Social Designer and Video Editor based in the United Kingdom to craft high-performing visual assets for direct-to-consumer brands. Working within dynamic consumer spaces such as wellness, fitness, and beauty, you will bridge the gap between eye-catching aesthetic design and strategic direct-response video editing. In this role, you will champion engaging digital storytelling, transforming raw footage and creative concepts into polished, conversion-led social ads.
Key Responsibilities
- Conceptualise, design, and edit thumb-stopping paid social assets tailored for platforms including TikTok, Instagram, and Facebook.
- Assemble raw footage, UGC, and brand elements into punchy, high-converting video edits, utilising motion graphics, text overlays, and dynamic pacing.
- Translate client briefs and performance insights into fresh creative iterations, rapidly developing variations to support ongoing A/B testing.
- Adapt visual identities across varying formats and aspect ratios while ensuring visual cohesion across all deliverables.
- Collaborate closely with creative and marketing teams to brainstorm campaign ideas and iterate based on real-time campaign performance data.
Required Skills & Experience
- Proven track record as a paid social designer and video editor with a strong portfolio showcasing performance-driven social media ads.
- Hands-on experience working with direct-to-consumer (D2C) brands, specifically within the wellness, fitness, or beauty sectors.
- High proficiency in industry-standard tools such as Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, and Illustrator) or equivalent design and video software.
- Strong understanding of paid social creative mechanics, including hook rates, retention drivers, and platform-native trends.
- Based in the United Kingdom with the ability to manage freelance project timelines efficiently and independently.
Nice-to-have
- Experience sourcing, briefing, or directing UGC (User Generated Content) creators.
- Knowledge of direct-response copywriting to assist with hooks and on-screen call-to-actions.
- Familiarity with Figma for asset preparation and cross-team collaboration.
Why Join
Partnering with ProfilesCreative on this freelance engagement offers the opportunity to produce impactful creative work for vibrant D2C brands. You will apply your dual design and video editing skills to live campaigns, seeing the direct commercial results of your creative ideas while collaborating with a creative team that values sharp visual craft.