Senior Social Media Manager - Fintech / Frontier Tech / Start Up

Cutting-edge breakthroughs in fintech, artificial intelligence, and Web3 deserve voices that command attention, provoke debate, and establish lasting market authority.

Profiles Creative is seeking an ambitious Senior Social Media Manager to take ownership of public narratives for pioneering technology ventures.

Operating in a permanent, full-time hybrid model from London, you will act as the strategic anchor across key client accounts. In this role, you will bypass superficial metrics to build genuine intellectual capital, partnering directly with founders, C-suite executives, and technical pioneers to translate complex roadmaps into high-impact commentary across LinkedIn and X.

Up to £75k

2 days in London HQ

Key Responsibilities

• Design, direct, and implement overarching social strategies and editorial schedules across LinkedIn and X for up to three client accounts, aligning storytelling with commercial objectives.
• Conduct in-depth interviews with founders and technical subject-matter experts to ghostwrite compelling thought leadership, long-form posts, and insightful narrative threads.
• Decipher intricate concepts across fintech, AI, and Web3, translating deep tech developments into accessible, persuasive content for investors, enterprise leaders, and developer communities.
• Serve as the principal client-facing strategic consultant, steering approval workflows, pitching fresh concepts, and advising senior stakeholders on digital reputation.
• Monitor audience growth and share of conversation weekly, transforming data points into clear performance insights and proactive strategic adjustments.

Required Skills & Experience

• Ideally at least 4 years of professional experience driving B2B social media strategy, content planning, and digital communications programmes. Ideally from an agency.
• Proven agency background with direct accountability for guiding multi-client relationships and senior executive stakeholders.
• Advanced platform mastery of LinkedIn and X, underpinned by a sharp understanding of executive audience behaviours, formatting styles, and algorithm shifts.
• Exceptional executive ghostwriting and storytelling capabilities, with refined editorial judgement and the ability to interpret technical source material.
• Demonstrated sector knowledge within fintech, AI, or Web3, supported by an appetite to master evolving technical domains quickly.
• Solid experience in social media analytics, performance measurement, and evaluating commercial and reputational impact.

Nice-to-have

• Familiarity with communications within regulated financial environments or institutional corporate settings.
• Practical exposure to enterprise social listening platforms and brand-monitoring suites.
• Experience steering visual creative direction, including briefing graphic designers and video editors.
• Routine use of generative AI research tools and workflow automation to enhance fact-checking and content development.